In his first full-length interview with a UK journalist in over 5 years, Vybz Kartel speaks to The Wrap Up’s Marvin Sparks about his beginnings, writing for Bounty Killer, the infectious tribute to footwear brand Clarks, working with Major Lazer on ‘Pon Di Floor’ and much more, in the first of this two-part interview...
Vybz Kartel were a group comprised of three artists, including Adijah Palmer, then known as Addi Banton. The group split due to differences in vision, but Addi Banton kept the name Vybz Kartel, joined Bounty Killer's crew,Alliance, and the rest, as they say, is history. Initially coming to prominence flexing his lyrical skills in 2002, Kartel became one of the genre's leading artists shortly thereafter, which included featuring on the Def Jam's US and Jamaica collaboration album, ‘Def Jamaica’, working with Missy Elliott and fans including Nicki Minaj andJay-Z. Controversy has never been far; from clashing Ninja Man, which lead to a fight on stage, leaving the Alliance then performing at his former mentor's biggest rival Beenie Man's wedding to Bounty Killer's ex-girlfriend, 2 years on-and-off fued with Mavado, to being sued for creating the explicit 2009 hit ‘Ramping Shop’ from Ne-Yo's ‘Miss Independent’.
The Wrap Up: You broke through with a unique style of deejaying (rapping) to dancehall in 2001/2002. Tell us a bit about why you adopted that style...